The landing page optimisation tool that Google misleading named "Website Optimizer" is now available to all. The tool is still in Beta, and will probably stay that way for long, if past performance of other Google tools is any indication.
The official announcement Website Optimizer now available to all on the Google AdWords blog even includes quotes from companies that trialled the system and were happy with the results.
I don't doubt any of that. My only beef is with the name.
Video campaigns used to be secluded, given their own little tab, which was often hidden in the bottom-left corner of the AdWords screen, unl...
Just a simple change on our homepage has improved the look drastically! What did we change? Made the image full-height Chose a spanky...