Mashable have created the below infographic, detailing how the $9 billion to be spent by politicians will be used and their findings are quite interesting. Take a look and think about whether you agree with this investment into social channels, but remember that it does ensure that their messages are succint and, in some cases, limited to 140 characters.
We looked at click-through rates on desktop search only (excluding mobile and handheld devices) during the 12-month period before and after ...
This summer the Tour de France riders start their 3,656 KM journey in the Yorkshire city of Leeds and complete three whole stages on British...
Thursday, 18 October 2012
Social Media and the US presidential election
2012's presidential election, between Barack Obama and Mitt Romney, is set to be the most reliant on digital technology in history. Both candidates have been reliant on social media so far, which is becoming a key part of the campaign trail and is genuinely beginning to influence how all politicians communicate with voters and where they spend their budget.