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Tuesday, 25 June 2013

Social network failing? Why not steal your competitor's features

The world of social media has been rife with theft in recent times, with arguably ailing sites such as Facebook copying their competitors in order to halt the sinking of their ship. Of course Facebook will not literally sink, but it is certainly losing users and influence as a social platform. The once innovative site has now adopted the approach of mimicking Twitter, first with hashtags and now with verified celebrity accounts.


Considering the number of fake celebrity accounts used on Facebook this is certainly a good idea, but the symbol used is far too similar to the one used on Twitter.


We've also seen Instagram incorporate videos into their service, in order to prevent users defecting to the extremely popular Vine. 


So what do you think is next? Which features will be stolen by the social network giants in order to prevent a rival gaining the upper hand?