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Tuesday, 5 May 2015

What are the 10 Most Popular Brands on Twitter?

You may have read our previous post on the 10 Most Liked Brands on Facebook, well now we're looking at the most popular brands on Twitter! How will the results differ, do you think?

As a social network, Twitter is one of the most influential platforms in the world; as of May 2015 it has over 500 million users, out of which 302 million are active users. Are you implementing the right strategy to make the most of Twitter's resources?

With the help of stats from Adweek.com, these are the most followed accounts on Twitter:

10. FC Barcelona

9. Real Madrid C. F.

Another football page for Spain - guess the Spanish really do love their football and social media!

8. The New York Times

Twitter is one of the easiest ways to stay up to date with the latest news and updates from around the world, so it's no surprise that news sites rank highly for followers.

7. CNN

6. Sports Center

Sports Center were 11th just a few months ago in Feb 2015 - just goes to prove what a strong social media strategy can achieve!


4. CNN Breaking News

CNN makes the list again! Interestingly, even though CNN has sent out more tweets and follows more users than CNN Breaking News, its sister page has almost 10 million more followers!

3. Twitter

Wow, Twitter didn't even make it to the top on its own social platform!

2. Instagram

Instagram pictures can be directly shared onto Twitter from the platform, making it easy for people to show off their images.

1. YouTube

YouTube is the winner! They are leaps ahead of the rest, with over 10 million more followers than the next best brand. Further proof that people love to watch videos! 

Were you surprised by the outcome? Who did you think would be number one on the list? 
It looks like sports, news and social media are dominating the charts! What's more, for once Facebook didn't even make a top ten (they came in 12th). 

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