Whoever ends up winning the UK general election 2015, there’s no denying that there has been a clear winner on social media thus far. If th...
Video campaigns used to be secluded, given their own little tab, which was often hidden in the bottom-left corner of the AdWords screen, unl...
Wednesday, 26 July 2017
Wednesday, 19 July 2017
We looked at click-through rates on desktop search only (excluding mobile and handheld devices) during the 12-month period before and after the change in ad placements on Google desktop search results. The aim was to see whether removing right-side ads, adding more ads above organic results, and then expanding the ad size had a significant impact in the long run.